crm

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Why Adopt a PIM Tool?

First, what is a PIM Tool for and what is it? This acronym stands for “Product Information Management”. This Tool consists of Grouping all information related to your Company or a specific Product and adding it to a single Database, which greatly facilitates the management of your resources and resources. […]

Luxury and Digital : The Shining Combo

  Offer them the luxury of time:   “Extreme luxury is simplicity for the customer,” says Nathalie Gonzalez, Marketing Director of Nespresso France, convinced that digital is only one tool among others available to luxury brands to facilitate usage and improve customer satisfaction. “Digital helps us, for example, to offer […]

Why Create a B2B Blog 2/2

  For this second part I will talk about the expertise and especially the natural referencing more commonly called SEO.   Affirm your expertise   Your blog, a space of expression par excellence, is ideal to enhance your knowledge on your field and your know-how. The more you write about […]

Adopt Commercial Animation to an E-Commerce

  A sales promotion consists in organizing a promotional operation at a point of sale in order to boost sales of a product or a brand. Generally, the commercial animations take place in store, the days of strong frequentation, the weekend or during the period of the holidays, for example. […]

Why do you need to develop B2B on your e-commerce?

18% of e-commerce sales come from B to B And by 2020 this figure should increase to weigh 24%. The opening of borders and the dematerialization of tenders now allows everyone to become a B2B partner. The stakes before where we always went through the same suppliers are over. Now […]

The Porcelain House 12,000 products in 1 click with SolidPepper

La Maison de la Porcelaine is the French leader in the porcelain tableware market. The company designs, produces, and distributes a very wide range of crockery and accessories that are continually renewed throughout the new collections. In short : French artisanal society 30 employees Distributes 12,000 references Business to Customer […]

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